Even though they come with many challenges, Black Friday campaigns represent the ideal moment for many online stores to boost their sales. Moreover, it’s a highly anticipated moment for most shoppers, as they have the opportunity to purchase desired products at more affordable prices.
Despite the crises we face, this year, Black Friday campaigns have generated better results than the previous year, with the fashion niche being at the top. We invite you to go through the infographic and discover more interesting details obtained from the study conducted by our partners at MerchantPro.
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